Red Nose is delighted to announce its partnership with family-owned, outdoor, camping and adventure equipment brand Aussie Disposals with the launch of its new sock range Red Toes for Red Nose.
Designed with the avid outdoor, camping or skiing enthusiast in mind, the exclusive range of Red Toes for Red Nose will be sold in-store and online from August, with 100% of the profits from each pair being donated to Red Nose.
Red Nose CEO, Keren Ludski, is excited to be partnering with one of Australia’s longest running family-owned businesses whose outdoor clothing and footwear range also extend to the tiniest members of the family.
“We are proud to partner with retail brand Aussie Disposals who support our mission of saving little lives,” said Keren.
“Red Toes for Red Nose are the perfect way to keep your feet warm while outdoors camping, skiing or even simply if you’re relaxing indoors during a cold winter’s day,” said Keren.
Aussie Disposals’ Director and Head of Sales, Trevor Cotterell, is thrilled the launch of Red Toes for Red Nose coincides in the same month as Red Nose Day, which this year is on Friday, 9 August 2024.
“By purchasing and pulling on your Red Toes for Red Nose, you are doing your bit to support bereaved families who have been affected by the loss of a pregnancy, stillbirth or the death of a baby or child,” said Trevor.
“Red Toes for Red Nose come in sizes 7-12 and is available to be purchased today at one of our 23 stores or online at aussiedisposals.com.au.
“Profits from the sale of each pair will go toward saving a little life,” Trevor said.
This year Red Nose Day aims to raise $1 million, to help save little lives and support grieving families. To register or donate visit rednoseday.org.au.