The Wiggles and BIG W release limited edition Red Nose Wags

Red Nose Australia ambassadors The Wiggles have teamed up with our Red Nose Day retail partner BIG W and toy manufacturer Headstart to create a limited-edition Red Nose Wags plush toy.

Red Nose Wags

The Wiggles have been supporting Red Nose for more than 28 years, following the devastating loss of Bernadette Field, daughter of The Wiggles Managing Director Paul Field, and niece of Blue Wiggle Anthony, to SIDS in 1988.

Their extraordinary support not only honours Bernadette’s life, but has played a tremendous role in reducing the rate of SIDS in Australia by 85 per cent, through safe sleeping education and awareness, research, and support services.

Retailing for $30, all proceeds from Red Nose Wags will be donated to Red Nose to support vital research, lifesaving education and bereavement support services.

Red Nose Wags is only available at BIG W stores and online from now and throughout the BIG W Toy Mania sale period, while stocks last.

Find out more about The Wiggles’ support here

Watch last year’s Red Nose Day interview with Paul Field.