The Wiggles launch limited-edition Red Nose Day plush toys to save little lives

Ahead of the 35th Red Nose Day on Friday, August 11, Red Nose Australia and beloved children’s entertainers The Wiggles have released a limited-edition plush toy collection to help save little lives. To officially launch the range, The Wiggles will hold a special performance at BIG W in Westfield Eastgardens with an opportunity for visuals and interviews about the national fundraiser with the popular children’s entertainers.


The details of this special event are as follows:

Date: Thursday 20th July

Time: 12pm sharp (performance 12 - 12.15pm, interviews 12.15 - 12.30pm)

Location: Big W, Westfield Eastgardens
152 Bunnerong Rd, Eastgardens

Available in the Red Nose Day Shop and in-store at BIG W from Thursday 20 July, the specially designed range features iconic Wiggly characters wearing red noses: Dorothy the Dinosaur, Wags the Dog, Henry the Octopus and Shirley Shawn the Unicorn.

All proceeds will go towards Red Nose’s mission to save little lives by funding research, education programs and providing 24/7 support services for grief-stricken families, when the worst does happen.

Red Wiggle Simon Pryce said, “For the past 30 years, The Wiggles have proudly partnered with Red Nose Day, driven by the heartbreaking loss of Bernadette, (Blue Wiggle) Anthony’s niece.

“In honour of her memory, we are determined to raise awareness and support research initiatives to prevent the tragic loss of innocent little lives.”

Fellow Red Wiggle Caterina Mete added, “This year, we urge all Australians to embrace their silliness and actively fundraise to protect precious lives and extend compassionate assistance to affected families.

“We’re also thrilled to collaborate with BIG W, offering exclusive Red Nose Day Wiggly character plush toys, with the entire proceeds dedicated to the noble cause of saving little lives.”

Red Nose Australia CEO Keren Ludski said, “The Wiggles have been a long-standing part of our Red Nose family and we’re extremely grateful for their continued commitment to preventing little lives being cut tragically short.

“While significant progress has been made in reducing sudden infant deaths since the first Red Nose Day in 1988, with the rate of SIDS in Australia decreasing by 80%, more research, education and support is desperately needed.

“More than 3,000 babies still die unexpectedly in Australia each year as a result of stillbirth, SIDS, SUDI and childhood accidents. By purchasing a Red Nose Day Wiggly character plush toy, you’ll be helping to change that.”

Red Nose Day Wiggly character plush toys are sold for $9 each.

To learn more about Red Nose Day and buy The Wiggles plush toys, visit

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